Sveučilišni udžbenici • Obrazovanje

Poduzetnička ekonomija: kako učiniti prvi korak

Đuro Horvat, Željko Tintor

The book is intended for students of higher and higher business schools, entrepreneurs, managers, but as a useful material it is also recommended for professors of economics subjects in secondary schools.

The book is especially intended for entrepreneurs and craftsmen who perform managerial tasks in their own business. It is also intended for young entrepreneurs and beginning entrepreneurs, who must master at least minimal entrepreneurial knowledge and skills.

Dimenzije

24 x 17 cm

Broj strana

314

Nakladnik

24 sata, Zagreb, 2006.

Latinica. Broširano.

Jezik: Hrvatski.

ISBN

978-9-53731-500-9

Jedan primjerak je u ponudi

Stanje:Korišteno, u odličnom stanju

Snižena cijena: 10,428,34 €

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Economy • Marketing and propaganda

Izravni marketing

Marinko Kovačić, Đuro Horvat

Direct marketing certainly represents one of the most dynamic areas of marketing, which has changed both techniques and tools of action during its development.

Otokar Keršovani, 2003.

Hrvatski. Latinica. Broširano.

10,989,88 €

Economy • Marketing and propaganda • Management • Sociology • University textbooks

Ponašanje potrošača: Europska slika

Michael R. Solomon, Gary J. Bamossy, Soren Askegaard, Margaret K. Hogg

The textbook is the work of four university professors and top researchers and marketing experts who managed to create probably the best consumer behavior textbook on the market today, which is specifically adapted to the European business environment.

Mate d.o.o, 2015.

Hrvatski. Latinica. Tvrde korice.

32,26 €

Agriculture and farming • Education • University textbooks

Zoohigijena

Josip Ivoš

Josip Ivoš's 1950 textbook *Zoohigijena* (Zoohygiene) is based on the principles of preserving the health of domestic animals, explaining the impact of the environment, housing, nutrition, and care on animal husbandry and disease prevention.

Poljoprivredni nakladni zavod, 1950.

Hrvatski. Latinica. Tvrde korice.

6,98 €

Francuska književnost • History of literature • Literary Theory • University textbooks

Književnost

Fernand Baldensperger

A classic work of comparative literature in which Fernand Baldensperger considers the nature, development and social role of literature and its connections with national and European cultural trends.

Hrvatski izdavalački bibliografski zavod (HIBZ), 1944.

Hrvatski. Latinica. Broširano.

6,32 €

Psychology • Sports and leisure • University textbooks

Psihološke osnove fizičke kulture

Ljubiša Lazarević

Ljubiša Lazarević's university textbook *Psychological Foundations of Physical Culture* (1987) analyzes psychological processes, motivation, motor learning, and personality development in sport and physical culture.

Izdavačko preduzeće "Partizan", 1987.

Srpski. Latinica. Broširano.

12,48 €

Medical Science • University textbooks

Osnove praktičnog porodiljstva

Mihailo Čemerikić, Vojislav Paljić

A professional textbook and manual by Prof. Dr. Mihailo Čemerikić that covers in detail the physiology and pathology of pregnancy, childbirth, and the postpartum period, while providing practical guidelines for obstetric interventions and procedures.

Naučna knjiga, 1986.

Srpski. Latinica. Broširano.

5,00 €