Put do slave i bogatstva

Herojsko vodstvo

The book "Heroic Leadership" describes leadership principles inspired by Jesuit methods, emphasizing discipline, adaptability and vision as key elements of successful leadership.

Financijski šok: globalna panika i vladine sanacije

The subprime mortgage crisis caused the financial market crash and the global economic crisis. The author explains in a simple and clear way the causes of the crisis, from the collapse of real estate ownership to the mistakes of Alan Greenspan, former cha

Primijenjena matematika za poslovanje, ekonomiju, znanosti o živom svijetu i humanističke znanosti

This book provides an excellent introduction to all mathematical disciplines that are applied in the social sciences, especially economics, but also in the natural sciences.

Suvremena prodaja: stvaranje vrijednosti za kupca

Contemporary sales is a top selling textbook that follows the changing market conditions as well as the increasing expectations of customers. The purpose of each new edition of Contemporary Sales is to make this textbook as practical and applicable as pos

Upravljanje marketingom, 12. izdanje

"Marketing Management" (12th edition, 2008) by Philip Kotler and Kevin Lane Keller is one of the most influential works in the field of marketing.

Menadžment: Teorija menadžmenta i veliko empirijsko istraživanje u Hrvatskoj